A Chef Competition
& Culinary Experience
The American Lamb Jam is an epic chef competition and culinary experience that brings together 16 of the most talented chefs in each of the five tour cities--Austin, Boston, D.C. San Francisco, and Seattle--to celebrate American lamb and the 80,000 family operated farms and ranches raising sheep in the U.S.
Top Local Chefs
In each market, competing chefs spend weeks planning their dish and motivating their followers to come out and support them at Lamb Jam. On the day of the event, chefs arrive with their a-team in tow, ready to demonstrate their culinary prowess in the hopes of being crowned Best in Show and going on to the Lamb Jam Finale to battle winning chefs from all tour cities for the title of Lamb Jam Master.
80 COMPETING CHEFS
500 CULINARY PROFESSIONALS
Adventurous, Curious & Passionate Eaters
At each stop along the tour, adventurous, affluent and educate consumers gather to eat, drink, unwind, and be inspired.
AFFLUENT 63% $100K+ 38% $150K+
EDUCATED 90% BA 40% Graduate Degree
EAGER FOR NEW EXPERIENCES
85% would consider purchasing beverage brands featured at Lamb Jam
60% MILLENNIAL 40% GENERATION X
From inspirational culinary artisans, bartenders, brewers, and wine makers to influencers and food media, the Lamb Jam experience is crafted by those in the know.
curated by local bartenders, brewers, and vintners
COOKING & BUTCHER DEMOS
featuring local and national talent
MEDIA JUDGING PANEL
local food media determines Best in Show winner and documents their experience along the way